The Santos Tour Down Under is owned and managed by Events South Australia


Santos - Naming rights sponsor

Santos Logo


Premier partners

Singapore Airlines - Premier Partner
Be Safe Be Seen - Tour Down Under Premier Partner
7News - Tour Down Under Premier Sponsor
The Advertiser - Tour Down Under Premier Partner
Hilton Hotel
Efex - Tour Down Under Premier Sponsor
Hyundai
City of Adelaide - Tour Down Under Premier Partner
Ziptrak - Tour Down Under Premier Sponsor
Garmin Logo - Tour Down Under Major Sponsor
Health Partners - Major Sponsor Tour Down Under

Major sponsors

Schwalbe Logo
Shimano - Tour Down Under Major Sponsor
Wilson Parking
Telstra - Tour Down Under Major Sponsor
Seppeltsfield
Yamaha
Santini
Cycling Australia - Tour Down Under Major Sponsor
Gatorade
Legend Sportsware
Villawood Properties Major Santos Tour Down Under Partner

Corporate sponsors

South Australian Police - Tour Down Under Corporate Sponsor
Grinders Coffee
BikeSportz
BBB  Cycling
Budget Car and Truck Rental -
Cervelo Logo - Santos Tour Down Under Corporate Partner
Buds and Blooms Florist - Santos Tour Down Under Corporate Partner
Skip Capital - Santos Tour Down Under Corporate Partner
Bike Chain - Santos Tour Down Under Corporate Partner
Red Bull - Santos Tour Down Under Corporate Partner
Oakley - Santos Tour Down Under Corporate Partner

Supporting sponsors

Let's Go Motorhomes
23rd Street Distillery - Supporting Partner
Gelista - Supporting Partners
SA Water - Supporting Partner

Testimonials

" We were incredibly impressed with the communication and support from the SA Tourism team throughout the Santos Tour Down Under. They went above and beyond to ensure everything ran smoothly. Their flexibility, reliability, and insightful suggestions helped us elevate our presence during the event. It truly felt like a collaborative partnership, and we’re grateful for the team's dedication and proactive approach. "

" At Hyundai, we are proud to be a major partner of the Santos Tour Down Under, the biggest cycling event in the Southern Hemisphere. Supporting the TDU allows us to connect with passionate fans across Australia through digital and physical activations, showcase our cutting-edge vehicles on the road, and grow awareness and consideration for our South Australian dealer network. We are especially proud to support the Women’s Hyundai Stage 3, celebrating the incredible talent and resilience of female riders and promoting greater visibility and equality in the sport. The SATC continue to evolve and enhance the event year on year, looking at ways to grow attendance and boost ROI and ROO for partners and we look forward to continuing our journey with them in 2026! "



Get in touch

The Santos Tour Down Under offers a range of commercial partnerships. We connect strong, innovative brands and organisations with government and business – plus highly engaged local, national and international audiences. 

Our team collaborates with partners to build a shared understanding of commercial imperatives and deliver tangible results. We’ll work with you every step of the way to ensure the audiences you seek are authentically engaged. We’re creative, passionate and ready to deliver quality programming, engaging content and immersive in-event activations. 

Get in touch with us for partnership enquiries: [email protected]

 

The Santos Tour Down Under is part of the UCI World Tour

UCI WorldTourUCI Women's WorldTour